As Heard on TV

February 11, 2010 at 4:53 PM Leave a comment

As Heard on TV: Popular Music in Advertising by Bethany Klein takes a look at how popular music is used effectively in advertising. Klein also looks at how advertising helps musicians and the future of popular music in advertising. A bibliography is included for further research and reading.

 As Heard on TV: Popular Music in Advertising is available on the 3rd floor of Emerson Library.

Entry filed under: Advertising. Tags: , , .

New Library Database for Media Marketing and Advertising Edited Clean Version

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